A true feast for the senses!
Pass by historical gems such as the Great Butchers' Hall and the Castle of Gerard the Devil. Then navigate Ghent's inland waterways and experience a display of digital projections in the tunnel under François Laurentplein square. During the Seven Senses Tour, sensory experiences and monumental buildings are interspersed with stunning works of street art. Big names like Hyuro, Pastel, Strook and Isaac Cordal give their creativity free rein in the city and treat us to impressive murals.
Or stop by a number of passionate local artisans. Enter the shop, workplace or workshop of a contemporary master craftsman and get a unique look behind the scenes of one of the many professionals in the city.
Senses at the ready
Feeling hungry? Your taste buds are pampered as well! Taste an artisan and locally produced delicacy at one of the different stops. Thanks to the olfactory installation at the Castle of Gerald the Devil, you have the impression of entering the heavenly garden of the van Eyck brothers. Discover how the flower-filled meadow depicted on the Ghent Altarpiece would smell if you could simply step into the world-famous painting.
Finally, you can give your ears a treat at the Achtersikkel square, where you can enjoy a musical soundscape. An immersive experience revealing the history and secrets of the building. Anyone seeking to explore Ghent in a radically different way cannot afford to miss this tour!
Stops along the way
The Seven Senses Tour starts at the Van Eyck-shop & Meetingpoint in the Council Cellar. The Council Cellar is located directly underneath the Belfry and forms the basement for the Cloth Hall. This is the place where you can pick up your map. You can make the tour at your own pace. Make a choice from the different locations and create our own tour. Or make it easy on yourself and follow the route that is suggested. At each of the locations, you can enjoy a sensory experience and you are welcomed by a guide, who tells you all you need to know about the location and the experience. Below is a list of some of the stops of the tour:
The Towel of Van Eyck
Also for group visits
Did you know that your association, school or company can also make a customized Seven Senses Tour? The difference with an individual Seven Senses Tour? Exclusively for groups (per 20 people) we provide experienced guides who accompany the two-hour walk. Discover Ghent through the eyes of Jan Van Eyck together with them! Possible from Tuesday to Sunday. Reservation info at the bottom of this page.
Your safety is our priority. The OMG! Seven Senses Tour has been fully adapted to the latest safety standards in the context of the fight against the coronavirus. Participants can take the tour individually or with the entire family by means of a map. Hygiene is closely monitored at the different stops. Only half of the usual maximum capacity is allowed on each boat, so you can safely enjoy Ghent's waterways.
In order to keep it safe for you and for others, we ask you to observe the following precautionary measures:
- A face mask is compulsory (+ 12 years) throughout the tour (evenso in the city centre).
- Always disinfect your hands before entering a location. We provide hand sanitiser at all stops.
- Respect the social distancing rules: keep at least 1.5 metres distance from people who are not part of your personal bubble. Also keep sufficient distance from the guide.
- If you’re ill or have symptoms, e.g. a fever, stay home.
If you purchased a ticket for the OMG! Seven Senses Tour for a day in April or May, you can have your ticket changed free of charge. Send an email to email@example.com with your contact data, ticket number and a scan/photo of your tickets to request a new date.
Are you blind or do you have a hearing loss? We offer you an adjusted tour! Contact firstname.lastname@example.org for more information.
Guided tours are possible on request from Tuesday to Sunday depending on availability. Start between 10 am and 4 pm.
Maximum 20 people per guide. Available languages: Dutch, French, English. German, Spanish and Italian also available on request.
Group visits can be by phone at
The Seven Senses Tour takes 3 hours: a two and a half hour walk (2 km) and a half-hour boat tour.